Sponsors – Race on Route 66

Partners & Sponsors

Specialized Bicycles, founded in 1974 by Mike Sinyard, is a leading American cycling brand renowned for its innovative, high-performance bikes. Headquartered in Morgan Hill, California, Specialized designs and manufactures a wide range of bicycles, including road, mountain, and e-bikes, as well as cycling gear and accessories. With a commitment to rider-driven innovation, the brand pioneered advancements like the Stumpjumper, the first mass-produced mountain bike, and continues to push boundaries through cutting-edge technology and design. Specialized empowers cyclists of all levels to ride faster, explore further, and enjoy the journey.

Bike Legal, founded in 2020 by cycling enthusiasts and legal experts, is a specialized law firm dedicated to representing cyclists across the United States. Headquartered in Los Angeles, California, Bike Legal focuses on advocating for injured cyclists, offering expert legal services in personal injury, bike accident claims, and product liability cases. With a mission to protect cyclists' rights, the firm combines deep knowledge of cycling culture with aggressive legal representation to secure fair compensation and promote safer roads. Bike Legal is committed to supporting the cycling community through education and advocacy.

Incycle Bicycles, founded in 1991, is a premier cycling retail chain headquartered in San Dimas, California. Born from a shared passion for mountain biking among its founders, Incycle has grown to five locations across Southern California, including Pasadena, Chino, Rancho Cucamonga, and Valencia, plus an expanding online store. The company offers a wide range of bicycles from top brands like Specialized, Cannondale, Pinarello, and Scott, alongside accessories, professional bike fittings, and expert repair services. With a mission to advance the joy of cycling, Incycle supports riders of all levels through exceptional service, community engagement, and partnerships like Thomson Bike Tours.

LACrits is one of the premier cycling race organizations in Southern California, bringing high-speed criterium racing, live event coverage, and community-driven cycling experiences to riders and fans alike. Through professional race production, livestream broadcasts, and support for competitive and amateur cycling, LACrits plays a vital role in growing the sport and showcasing the excitement of bicycle racing. We are proud to partner with LACrits and appreciate their continued commitment to elevating cycling and creating unforgettable race-day experiences.

CASCO Pet, founded in 1997 by Matthew Bubear, is a global leader in designing and manufacturing innovative animal housing solutions. Headquartered in Horsham, West Sussex, UK, with offices in the US, Germany, Portugal, and Australia, the company specializes in high-quality enclosures for pet retail, veterinary clinics, educational facilities, and rehabilitation centers. Known for its WELLKennels, which replace traditional steel cages with stress-reducing, hygienic designs, CASCO Pet prioritizes animal welfare and retail engagement. With a focus on innovation, the company serves clients worldwide, delivering tailored, sustainable habitats that enhance pet well-being.

Spaggi’s, founded by Executive Chef Henry Gonzalez and his wife Ana, is an award-winning Italian restaurant and catering service based in Upland, California, at 1651 W Foothill Blvd. Since opening, Spaggi’s has delighted Southern California diners with its creative, high-quality Italian cuisine, complemented by premium steaks and seafood. Known for its elegant ambiance and exceptional service, the restaurant offers fine dining, private event spaces, and full-service catering, including an Event Center in Fontana for weddings and corporate gatherings. With a philosophy that “food should be beautiful from the inside out,” Spaggi’s has earned rave reviews and a loyal following for over two decades.

Johnny’s Tree Service, established in 1966, is a family-owned tree care and landscaping company based in Upland, California. Located at 2479 Mountain Ln, the company specializes in professional arborist services, including tree trimming, pruning, removal, stump grinding, and preventive maintenance for residential and commercial properties. With a team of experienced, licensed, and insured arborists, Johnny’s Tree Service is known for its high-quality work, thorough cleanup, and customer satisfaction. They also provide firewood and landscaping services, such as design and installation, serving the Inland Empire with a commitment to safety and tree health.

Schroeder Iron is a premier custom fabrication and ornamental ironworks company known for combining craftsmanship, durability, and precision design. Specializing in gates, railings, structural steel, and custom metal projects, Schroeder Iron delivers high-quality work tailored to both residential and commercial clients. With a reputation built on reliability and attention to detail, the company brings strength and artistry together in every project.

KENETIK is a next-generation performance beverage powered by bioidentical ketones, providing clean, sustained energy and mental clarity without sugar, caffeine, or the crash associated with traditional energy drinks. Designed for athletes, endurance enthusiasts, and high performers, KENETIK helps support focus, recovery, and overall performance with a science-backed formula that fuels both body and mind. We're proud to have KENETIK as a sponsor of our race and appreciate their commitment to helping athletes perform at their best.

KetoneIQ is a pioneering nutrition company dedicated to helping athletes, professionals, and everyday individuals unlock peak performance through the power of ketones. Their innovative ketone shots provide a fast, convenient source of clean energy and mental focus without the sugar spikes or caffeine crashes of traditional energy products. Trusted by elite athletes and endurance competitors, KetoneIQ is helping redefine how people fuel performance, recovery, and sustained energy. We're proud to have KetoneIQ as a sponsor and appreciate their support of the cycling community.

Formula 100 is dedicated to helping cyclists keep their bikes performing at their best with premium German-engineered bike care products. From chain lubes and drivetrain cleaners to bike wash and protective treatments, Formula 100 combines science, innovation, and real-world rider feedback to create products trusted by cyclists of all disciplines. Their commitment to performance, reliability, and the cycling community makes them a valued partner, and we're proud to have Formula 100 supporting our race.

Leaft Foods is pioneering a new generation of sustainable nutrition by unlocking the power of Rubisco, the world’s most abundant protein, sourced directly from green leaves. Through innovative food technology, Leaft Foods creates high-quality, highly digestible protein products that support performance, health, and environmental sustainability. Their commitment to improving both human nutrition and the future of food makes them a valued partner, and we are proud to have Leaft Foods as a sponsor of our race and supporter of the endurance sports community.

Capriroso is dedicated to helping cyclists perform at their best through personalized training, coaching, nutrition, and recovery support. By combining data-driven performance strategies with individualized athlete development, Capriroso empowers riders of all levels to train smarter, recover better, and achieve their goals on and off the bike. We are proud to have Capriroso as a sponsor of our race and appreciate their commitment to supporting athletes and strengthening the cycling community.

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OUR SPONSORS