Sponsors – Race on Route 66

Partners & Sponsors

Specialized Bicycles, founded in 1974 by Mike Sinyard, is a leading American cycling brand renowned for its innovative, high-performance bikes. Headquartered in Morgan Hill, California, Specialized designs and manufactures a wide range of bicycles, including road, mountain, and e-bikes, as well as cycling gear and accessories. With a commitment to rider-driven innovation, the brand pioneered advancements like the Stumpjumper, the first mass-produced mountain bike, and continues to push boundaries through cutting-edge technology and design. Specialized empowers cyclists of all levels to ride faster, explore further, and enjoy the journey.

Bike Legal, founded in 2020 by cycling enthusiasts and legal experts, is a specialized law firm dedicated to representing cyclists across the United States. Headquartered in Los Angeles, California, Bike Legal focuses on advocating for injured cyclists, offering expert legal services in personal injury, bike accident claims, and product liability cases. With a mission to protect cyclists' rights, the firm combines deep knowledge of cycling culture with aggressive legal representation to secure fair compensation and promote safer roads. Bike Legal is committed to supporting the cycling community through education and advocacy.

Smith Optics, founded in 1965 by Dr. Bob Smith in Sun Valley, Idaho, is a premier eyewear and helmet brand known for pioneering high-performance outdoor gear. Starting with the first sealed thermal lens ski goggle, Smith has grown into a global leader, offering innovative sunglasses, goggles, and helmets for skiing, cycling, and other sports. Headquartered in Portland, Oregon, the company is celebrated for technologies like ChromaPop™ lenses, which enhance color and clarity, and eco-friendly Evolve materials. Acquired by Safilo Group in 1996, Smith continues to drive adventure with cutting-edge design and a passion for thrilling experiences.

SRAM, LLC, founded in 1987 by Stanley R. Day, Jr., is a leading privately-owned bicycle component manufacturer headquartered in Chicago, Illinois. Named after its founders, SRAM designs and produces innovative cycling components, including shifters, derailleurs, brakes, chains, and suspension systems under brands like SRAM, RockShox, Avid, Truvativ, Zipp, and Quarq. Known for pioneering technologies like Grip Shift and the 1x drivetrain, SRAM serves road, mountain, and gravel cyclists globally. With manufacturing facilities in the U.S., Taiwan, China, and Portugal, and a passion for cycling, SRAM continues to drive performance and innovation in the industry.

Incycle Bicycles, founded in 1991, is a premier cycling retail chain headquartered in San Dimas, California. Born from a shared passion for mountain biking among its founders, Incycle has grown to five locations across Southern California, including Pasadena, Chino, Rancho Cucamonga, and Valencia, plus an expanding online store. The company offers a wide range of bicycles from top brands like Specialized, Cannondale, Pinarello, and Scott, alongside accessories, professional bike fittings, and expert repair services. With a mission to advance the joy of cycling, Incycle supports riders of all levels through exceptional service, community engagement, and partnerships like Thomson Bike Tours.

Spaggi’s, founded by Executive Chef Henry Gonzalez and his wife Ana, is an award-winning Italian restaurant and catering service based in Upland, California, at 1651 W Foothill Blvd. Since opening, Spaggi’s has delighted Southern California diners with its creative, high-quality Italian cuisine, complemented by premium steaks and seafood. Known for its elegant ambiance and exceptional service, the restaurant offers fine dining, private event spaces, and full-service catering, including an Event Center in Fontana for weddings and corporate gatherings. With a philosophy that “food should be beautiful from the inside out,” Spaggi’s has earned rave reviews and a loyal following for over two decades.

LA Crits, founded in 2021, is a Los Angeles-based organization dedicated to promoting and livestreaming competitive cycling events, particularly criterium races, in Southern California. Focused on showcasing local talent and fostering community engagement, LA Crits provides race schedules, live coverage, and results through its platform, lacrits.com. By leveraging digital media, the organization aims to elevate the visibility of cycling as a sport and connect enthusiasts with thrilling, accessible racing experiences. LA Crits continues to grow as a hub for the vibrant SoCal cycling scene.

CASCO Pet, founded in 1997 by Matthew Bubear, is a global leader in designing and manufacturing innovative animal housing solutions. Headquartered in Horsham, West Sussex, UK, with offices in the US, Germany, Portugal, and Australia, the company specializes in high-quality enclosures for pet retail, veterinary clinics, educational facilities, and rehabilitation centers. Known for its WELLKennels, which replace traditional steel cages with stress-reducing, hygienic designs, CASCO Pet prioritizes animal welfare and retail engagement. With a focus on innovation, the company serves clients worldwide, delivering tailored, sustainable habitats that enhance pet well-being.

Ace Elite Services, founded in 2008, is a luxury concierge and transportation provider based in San Diego, California. Specializing in premium airport transfers and personalized travel experiences, the company offers nationwide services with a focus on professionalism, comfort, and convenience. Operating a fleet of luxury vehicles driven by professional chauffeurs, Ace Elite Services caters to clients seeking elevated ground transportation. Their innovative GO N.E.PLACE Membership provides cost-effective, high-end travel solutions. With a commitment to exceptional customer service, Ace Elite Services has grown into a globally recognized brand in the luxury travel industry.

Johnny’s Tree Service, established in 1966, is a family-owned tree care and landscaping company based in Upland, California. Located at 2479 Mountain Ln, the company specializes in professional arborist services, including tree trimming, pruning, removal, stump grinding, and preventive maintenance for residential and commercial properties. With a team of experienced, licensed, and insured arborists, Johnny’s Tree Service is known for its high-quality work, thorough cleanup, and customer satisfaction. They also provide firewood and landscaping services, such as design and installation, serving the Inland Empire with a commitment to safety and tree health.

Preferred Roofing is a family run business that has been repairing and replacing roofs in Southern California for over 35 years. My name is Jim Robertson and my word is my bond! When you hire me you get an experienced professional that knows and understands the expense and inconvenience you are about to take on. Let's face it, if you didn't need to replace or repair your roof, you just wouldn't do it! I promise that we will provide you with a reasonable estimate for the work that is needed to make sure your roof protects your home for years to come. Just know that every roof we replace comes with a 10-15 year warranty.

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